Research

Dr Donald Tan

Want to understand more about the market?


With in-house researchers who previously worked for the Singapore Department of Statistics, we  can provide insights to your customers and products / services through primary and secondary research.


For every research project, extensive study is undertaken by the research team to design exclusively a market-tested DK DESIGNPlus+ approach that addresses the client’s objectives.

Dr Donald Tan

Services available:

  • Research Methodology Design

  • Research instrument Design

  • Sampling Design

  • Data Collection

  • Data Coding

  • Data Analytics

  • Qualitative /  Quantitative Methods

    • Focus Groups

    • Interviews

    • Questionnaire

    • Conversation

    • Observation

    • Social Listening